Mission:
Overlanders are underinsured because traditional carriers to not cover upgrades and vehicle mods.

How do we make insurance relevant to customers accustomed to being under insured and under served?
Definition:
To start we went to trade shows and met real people with real overlanding rigs and got to know them and how they looked at insurance. We figured out what they cared about and more importantly what they didn't care about. From there we dove into building a brand that spoke to the spirit of adventure and customization.
Fruition:
We started with a logo that made it clear, we've got you covered. We also wanted it to feel like something that could go on a vehicle. Then we build out the whole story and value proposition for new prospects. We developed the brand guidelines, website, insurance cards, social pages, social videos,  and everything needed to get the company up and off the ground.
Tredder Logo
A NEW KIND OF INSURANCE
FOR THE
ADVENTURE
DRIVIEN
We only protect modified adventure rigs. Policies through Tredder cover extensive upgrades not covered by anyone else.
GET A QUOTE
GET A QUOTE
OVERLANDERS LOVE US
Tredder is awesome! They pushed the additional coverage beyond $5k, without pushing up my rate. I didn’t have to hide the value of all my rig add ons.
- Mike F.
Tredder understands the overlanding lifestyle, with no risk of being dropped. I calculated the value of my rig and additional add-ons without the price of my policy being 3x higher. Plus, they figured out a multiple-vehicle discount!
- Sarah G.
I didn’t know that adding my roof-rack, awning, and tire carrier weren’t covered by my insurance. Tredder is great! I simply used the tool, and they were able to do a comprehensive policy without hiking up my rate.
- David C.
WE COVER YOUR RIG ALL OF IT
THE WINCH. YES
THE ROOF TENT. YES
THE MOUNTAIN BIKES. YES
COVERAGE THAT PAYS WHAT YOUR RIG’S MODIFICATIONS ARE WORTH
Our team recognizes the time, effort, and parts that make your rig unique. We’ll work with you to determine a fair value upfront and if there’s a covered total loss our coverage pays you that amount.
COVERAGE THAT PAYS WHAT YOUR RIG’S MODIFICATIONS ARE WORTH
Our team recognizes the time, effort, and parts that make your rig unique. We’ll work with you to determine a fair value upfront and if there’s a covered total loss our coverage pays you that amount.
COVERAGE THAT PAYS WHAT YOUR RIG’S MODIFICATIONS ARE WORTH
Our team recognizes the time, effort, and parts that make your rig unique. We’ll work with you to determine a fair value upfront and if there’s a covered total loss our coverage pays you that amount.
THE EASIEST WAY TO COVER YOUR MODS AND UPGRADES
GET A QUOTE
GET A QUOTE
NEXT CASE STUDY
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TI:ME
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Keep Grazin Logo
KEEP GRAZIN'
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